As 76% of large companies install a Chief AI Officer, most franchise brands still split AI ownership across the CTO, CMO, and ops; that governance structure is the exact one research shows destroys ROI.
The gap between 'we should use AI' and 'AI is working across 200 locations' is where most franchise networks stall. Here's what separates the pilots that scale from the ones that quietly disappear.
The build-vs-buy AI decision looks different inside a franchise network. Here's why the usual enterprise framework breaks down, and what actually drives the right call.
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